Study Finds Female Business Owners More Confident than Male Business Owners

The Small Business Pulse, a survey conducted by The Hartford found that 91 percent of female business owners say their business is successful based on how they feel their business is operating right now compared to just 80 percent of male small businesses. Despite their confidence and notable successes, women business owners face unique challenges and boundaries. Last year, we asked our 50 Fastest competition applicants if they felt they were on a level playing field with men. The majority, 62 percent, reported they felt completely equal. However, over a quarter felt they were not but that it did not affect their bottom line. Five percent reported they did not feel they were on a level playing field but that conditions are improving. Seven percent reported that they felt equal except for access to capital. We are excited to announce the winners of this year’s 50 Fastest Growing Women Owned/Led Companies, sponsored by the WPO and American Express Open, at our upcoming conference in Atlanta on April 26. We will share with you statistics about their success as well as their perceptions of their company and the business world.


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