Good public speaking skills are imperative to excelling your business. Yet, many entrepreneurs don’t find it to be easy. A well-delivered speech can help you gain customers, funding, referrals, or whatever else you may be after. It is a way to market your company by getting your exact point of view to the people you are targeting. Don’t let one bad public speaking experience keep you away forever, Entrepreneur offers 5 simple tips to ensure a more positive outcome next time you are in front of a crowd.
1. Do your research: Know your topic and your audience.
2. Know what you want to say, and how you want to say it: Know the main point you want to make, organize your presentation logically, clearly, and in a concise manner.
3.Practice: Rehearse in front of a mirror, a friend, or anyone who will give you honest feedback; this will help alleviate any uncertainty.
4. What are you wearing?: Your image says a lot about you, and if you want to be seen as an expert in your field, it is necessary to dress like one.
5. Go easy on yourself: As prepared as you may be, the unexpected may happen, have a back up plan, go with the flow, and no matter how nervous you are, do not tell the audience.
So next time you are offered a chance to speak in public, don’t shy away immediately. Stay calm, and remember that the audience is not expecting perfection, they want to hear what you have to say. You will feel empowered when you have finished, knowing that you have overcome your fears and have helped to further your business.
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